The original ad: http://greenville.craigslist.org/hea/2943992387.html
"A 12 Week Program utilizing the Dare to Lose Program by Dr. Shari Lieberman
Ph.D. in Clinical Nutrition and Exercise Physiology
M.S. degree in Nutrition from New York University
Certified Nutrition Specialist (C.N.S.)
Fellow of the American College of Nutrition (FACB)
New York Academy of Science member
American Academy of Anti-Aging Medicine member
Certification Board for Nutrition Specialists
President of the American Assoc. for Health Freedom
Recipient of the National Nutrition Foods Association 2003
Clinician of the Year Award.
Dr. Shari Lieberman has put together a Weight Management System based on 4 basic principles.
Low Glycemic eating
De-stress
Exercise
Sensible supplementations
Our TLS has been tested and proven too loose twice the weight and three times the inches as Weight Watchers, Atkins, Zone, Ornish
We are seeking individuals to coach clients in her system and also introduce into the Medical Community in the area.
Please reply with resume:"
ORIGINAL EMAIL AFTER CRAIGSLIST SOLICITED PHONE CALL
Maggie,
I did enjoy speaking with you this afternoon.
Below is the information we spoke about. I wanted to send you all that we offer our Health professionals.
1. We provide a proven business model to achieve financial success for a Health Professional and their practice.
2. Advance nutraceuticals, many with the superior Isotonix delivery system.
. Targeted health regimens: optimal health, heart health, bone & joint, and more.
. Comprehensive, science-based, synergistic formulation meet the standards of the United States Pharmacopeia-National Formulary (USP-NF) and are produced with the FDA's GMP standards for quality control.
. Provides patients with a convenient and secure way to personally connect with their practice
and to purchase their nutraMetrix nutraceuticals.
. Online medical records
. Online prescription refills
. e-Consultations
. Online appointment setting
. Daily health tracking
. Health education
. Daily health news
4. Easy-to-implement, clinically supported Weight Management Solution.
. Acomprehensive, low-glycemic weight management program that can be offered on an individual basis or in a group setting
. Access to a Certified Lifestyle Coach that can teach classes in their office or train their staff to teach classes to their patients.
. Interactive website for patients to use at home to track their weight loss progress and goals
. TLS Shape up program (ages 10-17) addresses the growing epidemic of childhood obesity by providing the support families and children need to maintain a health weight
5. Customized health care through such as Gene SNP DNA Analysis andnutraMetrix Isotonix Custom Cocktail
. Gene SNP provides a personalized Health Action Plan recommending customized diet, excercise and nutrittion solutions based on their patient's unique genetic profile and lifestyle
. nutraMetrix Isontonix Custom Cocktail enables you to create customizednutraceutical formulations to meet their patient's unique healthcare needs
6. nutraMetrix is the proud sponsor of the nutraMetrix Educational Institute (nEI), a nonprofit, 501 (c)(3) organization dedicated to providing continuing healthcareeducation in nutrition
. Provides CMEs and Ces in the areeas of clinical nutrition and nutraceuticals
. Provides a networking forum with other health professionals to collaborate on the use of nutraceuticals in daily practice.
Our Health Professionals have commented that our OPC-3 product is the only product on the market they have found that can reduce the C Reactive Protein Highly Sensitive (CRP-hs) primarily a marker for arterial inflammation by 50% in 24 hours. A high CRP-hs can put people at a higher risk for heart attack. This includes any Pharmaceutical drug on the market.
www.nutrametrix.com this is a Web Site that our Health professionals use. We provide special labeling on our supplements for our Health Professionals.
Listed below are a couple short video's to view on one of our supplements.
Here is a couple of short video's of our Weight Management System
Dr. Sam Shatkin and Sharon Lawrence, RD on AM Buffalo TV
This is a panel of Health Practitioners discussing why they like our products and the system.
www.tlssystem.com this our website our clients use to help them on their getting health journey.
We look forward to talking again
GUY
we believe in you
YouTube - Videos from this email
MY RESPONSE
GUY,
I am a Food Science grad with a passion for nutrition education but hurting in the hard economy, so I am very tempted by your offer despite the red flags of an in home business that often scream pyramid scheme. Please do not be offended by my inquiry and critique to your email. If I have learned nothing else from school and Craigslist, it is to be skeptical of everything.
> 1. We provide a proven business model to achieve financial success for a
> Health Professional and their practice.
I am not sure what that means. Is there data for this? Perhaps a business model outline?
> 2. Advance nutraceuticals, many with the superior Isotonix delivery system.
> . Targeted health regimens: optimal health, heart health, bone & joint,
> and more. Comprehensive, science-based, synergistic formulation meet the
> standards of the United States Pharmacopeia-National Formulary (USP-NF) and
> are produced with the FDA's GMP standards for quality control.
All that point boils down to is that your company does not falsely advertise the contents of your products or allow feces and other contaminations in them. I had to write practice GMP's for class. Virtually every product on the market has to do this so I don't see what is special about these products verses everything else in GNC. For a second bullet point, this isn't coming on very strong (again, no offense). I Googled Isotonix. All of the results were sponsored by isotonix on the front page (no wiki, no health journals). One of the search result suggestions by Google was "isotonix scam." I clicked on that and found this: A whole list of results from a wide range of sites.
> 3. nutraMetrix.com Web Portal
> . Provides patients with a convenient and secure way to personally
> connect with their practice
> and to purchase their nutraMetrix nutraceuticals.
> . Online medical records
> . Online prescription refills
> . e-Consultations
> . Online appointment setting
> . Daily health tracking
> . Health education
> . Daily health news
Are we filling prescriptions and medical records? Do we have that clearance? Even RDs in hospitals don't usually fill out prescriptions.
> 4. Easy-to-implement, clinically supported Weight Management Solution.
> . Acomprehensive, low-glycemic weight management program that can be
> offered on an individual basis or in a group setting.
I haven't been sold on the whole GI system. We had folks come in our class at Clemson from somewhere and talk about genes and GI, I wasn't convinced. The methods for testing responses to certain foods are dodgy (http://web.archive.org/web/20070214135006/http://www.diabetes.org/glycemic-index.jsp). GI is used in the South Beach diet, which is certainly a fad diet. This article (http://www.webmd.com/diet/news/20070409/calories-count-more-than-food-type) shows that calories count more than actual types of food consumed in weight loss. Naturally, food science is an ever complicated subject and high GI foods also tend to be nutrient-weak. Encouraging people to eat nutrient dense foods is good, and the GI diet might encourage people to do this, but overall reducing portion sizes is more important than GI. Of course, people with diabetes need to watch the GI of foods but for other reasons than merely losing weight.
> . Access to a Certified Lifestyle Coach that can teach classes in their
> office or train their staff to teach classes to their patients.
The term "lifestyle coach" probably has good intentions but bad connotations (i.e. life coaching)
> . Interactive website for patients to use at home to track their weight
> loss progress and goals
> . TLS Shape up program (ages 10-17) addresses the growing epidemic of
> childhood obesity by providing the support families and children need to
> maintain a health weight
All that sounds nice
> 5. Customized health care through such as Gene SNP DNA Analysis and
> nutraMetrix Isotonix Custom Cocktail
> . Gene SNP provides a personalized Health Action Plan recommending
> customized diet, excercise and nutrittion solutions based on their patient's
> unique genetic profile and lifestyle
> . nutraMetrix Isontonix Custom Cocktail enables you to create
> customized nutraceutical formulations to meet their patient's unique
> healthcare needs
I don't know what this is but I do not feel comfortable selling anything. People with renal disease/diabetes/etc need medication provided by their doctor, but nutrition counseling itself for otherwise healthy people can be done without any sort of supplements that you can't find OTC.
> 6. nutraMetrix is the proud sponsor of the nutraMetrix Educational
> Institute (nEI), a nonprofit, 501 (c)(3) organization dedicated to providing
> continuing healthcare education in nutrition
> . Provides CMEs and Ces in the areeas of clinical nutrition and
> nutraceuticals
> . Provides a networking forum with other health professionals to
> collaborate on the use of nutraceuticals in daily practice.
That sounds nice
> Our Health Professionals have commented that our OPC-3 product is the only
> product on the market they have found that can reduce the C Reactive Protein
> Highly Sensitive (CRP-hs) primarily a marker for arterial inflammation by
> 50% in 24 hours. A high CRP-hs can put people at a higher risk for heart
> attack. This includes any Pharmaceutical drug on the market.
That sounds like something a doctor should prescribe
> We provide special labeling on our supplements for our Health Professionals.
That entire site was for products and had no information on what it would be like to be a health professional
> Here is a couple of short video's of our Weight Management System
> Dr. Sam Shatkin and Sharon Lawrence, RD on AM Buffalo TV
>
>
That was from 2008 and they sounded very nice and knowledgeable but it doesn't put my mind at ease. I am an internship and test away from having an RD. Anything that is not sanctioned by the American Dietetic Association is immediately a red flag for me. I know this program is all about lifestyle changes but memorizing GI and avoiding certain foods does not sound like a lifestyle change to me. Anything that is "anti-aging" "synergistic" "science-based" "home business" "business model" is a red flag. Coupled with the Isotonix results I am not feeling good about this. If this is an honest business, this email does not seem to portray it to people who have degrees in food science. I know that a lot of diets work for reasons other than they advertise and that the ends may justify the means, but I really don't want to work for anything that I don't believe in. I also don't want to sell anything or work for commission.
I am going to have to decline this offer, but I hope you understand that I respected it enough to put time into telling you why.
HIS RESPONSE:
Maggie,
Thanks for getting back to me.
It is quite clear that you do not understand what we are offering to Health Professionals.
Our nutraMetrix division is the fastes growing in our company, because we have what Health Professionals need.
We are sorry that you took just a couple of minutes looking at who knows what and making a decision.
I was hesitant in contacting you because you are so young and inexperience.
We are working with Health Professionals with a Master in Nutrition and they love what we have to offer their clients.
We do wish you the best in finding what you are looking for.
GUY
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